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Analisis Kelayakan Waroeng SS Yogyakarta by Alex Reegan is a document available to read on EtoBox.

What is Analisis Kelayakan Waroeng SS Yogyakarta about?

The document analyzes the business feasibility, marketing strategies, and religious capital of Waroeng Spesial Sambal (SS) in Yogyakarta. It finds that SS carefully analyzed the market, segmentation, location, price and product when starting in 2002. Their marketing strategy prioritized customer loyalty and trust, without advertisements. Most importantly, the owners emphasized charity and faith in God for provisions. The business is now successful with 80 branches and monthly revenues in the billions.

Author

Alex Reegan

Language

EN