About this document
7 Key Principles of Behavioral Economics by Hareema Kamran is a document available to read on EtoBox.
The document outlines seven principles of human behavior in decision-making, contrasting neo-classical and behavioral economics approaches. Key principles include the influence of social behavior, the importance of habits, intrinsic motivations, self-expectations, loss aversion, difficulties with computation, and the need for involvement in effecting change. Each principle is illustrated with examples demonstrating how individuals make choices based on these factors.
- Author
- Hareema Kamran
- Language
- EN