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About this Business, Management and Accounting article
Brand-building in Trade Exhibition Based on Exhibitors’ Perceived Value by Wang, Rui ;Wang, Jiangyun ;Zhu, Yangjin is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Wang, Rui ;Wang, Jiangyun ;Zhu, Yangjin
- Publisher
- Informa UK (Taylor & Francis); Taylor and Francis Ltd.; Informa UK Limited (ISSN 1750-9653)
- Published
- 2011
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)