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What is Round 1-8 Market Trends Analysis about?

The market share fell sharply in the first two rounds before increasing until round 4, but then declined as production and strategy flaws hurt sales and contribution margins. By round 8, Chester had become the market leader in market share and profits. Going forward, the team would increase promotion, sales budgets, demand forecasting, automation levels, and R&D investment. The team worked collaboratively in each round to analyze strategies and make joint decisions.

Author

Rohan Rai

Language

EN