About this document
Melissa Butler by SL Hanna Nebrida is a document available to read on EtoBox.
Melissa Butler identified opportunities in the beauty industry by recognizing a lack of diversity in product shades and the growing demand for clean, natural ingredients. She capitalized on these opportunities by launching The Lip Bar with a wide range of inclusive shades and toxin-free formulas. Melissa leveraged e-commerce, social media, and partnerships to directly reach customers and build her brand. Her background experiencing the lack of diversity as a black woman, chemistry education, and entrepreneu
- Author
- SL Hanna Nebrida
- Language
- EN