Can I read Influencer Marketing Benchmark Report 2023 on EtoBox?

Influencer Marketing Benchmark Report 2023 by Cynthia Ding is a document available to read on EtoBox.

What is Influencer Marketing Benchmark Report 2023 about?

The Influencer Marketing Benchmark Report 2023 indicates that the influencer marketing industry is projected to grow to $21.1 billion, with 83% of respondents believing it to be effective despite economic challenges. A significant 67% of brands plan to increase their influencer marketing budgets, with a strong preference for smaller influencers and a shift towards paying them rather than offering free products. TikTok has emerged as the leading platform for influencer marketing, surpassing Instagram for the

Author

Cynthia Ding

Language

EN