Skip to content

Opening book details…

About this document

Key Players in India is a document available to read on EtoBox.

The document provides an overview of the Indian automobile industry including its evolution, key players, and segmentation. It discusses the initial years dominated by two major players and the entry of new manufacturers in the 1980s. It then profiles some of the major players like Maruti Suzuki, Tata Motors, and Ford Motor Company and their strategies. The document also mentions niche players like luxury brands and describes different types of followers in the industry.

Language
EN