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What is Service Quality in Bangladeshi Banking about?

The document presents a study comparing service quality between online and traditional banking platforms in Bangladesh. It discusses the background of banking in Bangladesh and growth of online banking. The study aims to analyze gaps in expected and perceived service quality, compare quality between platforms, identify preferred modes, and provide recommendations. It uses a quantitative survey with SERVQUAL model to measure quality across five dimensions for both platforms. Limitations include an urban user

Author

shuvojit

Language

EN