About this document
Viral Change: Accelerating Organizational Transformation by stphn_maturin is a document available to read on EtoBox.
Viral Change by Leandro Herrero presents an alternative approach to organizational change, emphasizing that significant transformations can occur through small, incremental actions rather than large, top-down initiatives. The book identifies key factors that facilitate change, such as the importance of contact between influential individuals and receptive peers, and challenges common assumptions about change management. Herrero argues that sustainable change can be initiated by a few committed individuals,
- Author
- stphn_maturin
- Language
- EN