About this document
Rise of Strategic Management as a Field by Rupali Pratap Singh is a document available to read on EtoBox.
The paper presents a model for explaining the rise of new academic fields by viewing it as a successful admittance-seeking social movement. The model identifies three major elements for a new field to establish itself: differentiation, mobilization, and legitimacy building. Differentiation requires portraying a unique and socially important mission. Mobilization requires internal and external demand for the new field
- Author
- Rupali Pratap Singh
- Language
- EN