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The article examines the Beijing Olympics opening ceremony as a media event that serves to construct a national identity and consolidate contemporary Chinese society. It argues that this event retains its relevance as a media ritual, despite changes in the media landscape, by analyzing its symbolic production and the cultural meanings communicated through the ceremony. The author contends that the event not only interrupted daily life but also reinforced national pride and loyalty among the Chinese audience

Author

nguyenthithuy.cbh

Language

EN