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About this Business, Management and Accounting article
Brand value chain in practise; the relationship between mindset and market performance metrics: A study of the Swedish market for FMCG by Anselmsson, Johan; Bondesson, Niklas is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Anselmsson, Johan; Bondesson, Niklas
- Publisher
- Elsevier Science; Elsevier ; Elsevier Ltd.; Elsevier BV (ISSN 0969-6989)
- Published
- 2015
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)