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What is Appex Corporation Case Study Analysis about?

Appex Corporation was founded in 1986 through the merger of Appex Inc. and Lunayach communication consultants. Until 1988, Appex had a flexible and entrepreneurial structure under CEO Brian Boyle that enabled rapid growth. In 1988, Shikhar Ghosh was appointed COO and tried implementing different organizational structures to increase control, but they were ineffective and led to issues. In 1989, Ghosh established a hierarchical functional structure, but it generated problems between polarized teams. By 1990,

Author

aruna

Language

EN