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Can I read Hospitality and Tourism Marketing: A global perspective on EtoBox?
Hospitality and Tourism Marketing: A global perspective by Maria Rellie B. Kalacas, Laguna State Polytechnic University, Philippines is a business book available to read on EtoBox.
What is Hospitality and Tourism Marketing: A global perspective about?
Hospitality and Tourism Marketing explains the readers the process of marketing in the hospitality and tourism industry. It talks about the marketing environment of the tourism and hospitality sector and the role of social media marketing in this field. Also discussed in the book is the role of consumer behavior in the hospitality and tourism market, the organizational strategy and marketing communication, the impact of marketing on the hospitality and tourism sector, management of the marketing
Who reads Hospitality and Tourism Marketing: A global perspective?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Maria Rellie B. Kalacas, Laguna State Polytechnic University, Philippines
- Publisher
- Arcler Education Inc
- Published
- 2019
- Language
- EN
- ISBN
- 9781774072639
- Category
- business
- Subjects
- Business
- Updated
- 2026-03-25
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