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Caso Zara 2026 April by Luis Castillo is a document available to read on EtoBox.
What is Caso Zara 2026 April about?
Zara, a leading fashion retailer, has experienced consistent growth but faces challenges due to its heavy reliance on the European market and the rapid rise of e-commerce. To maintain its competitive edge, Zara should focus on strengthening its digital strategy and adapting its business model to local markets, particularly in high-growth regions like Asia. Recommendations include enhancing online sales capabilities, improving customer engagement through local adaptations, and integrating physical and digita
- Author
- Luis Castillo
- Language
- EN