About this scholarly article

Green Advertising Appeal and Consumer Purchase Intention by Tih, Siohong (author);Chan, Kuan Thye (author);Ansary, Amin (author);Ahmed, Ali (author) is a scholarly article available to read on EtoBox.

Author

Tih, Siohong (author);Chan, Kuan Thye (author);Ansary, Amin (author);Ahmed, Ali (author)

Publisher

Penerbit Universiti Kebangsaan Malaysia (UKM Press)

Published

2016