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What is Associated and Dissociated Neural Substrates of Ae about?
This study investigates the neural mechanisms underlying aesthetic judgment and emotion during the appreciation of everyday designed products. Using fMRI, it identifies distinct and shared neural substrates, revealing that different types of aesthetic experiences activate specific brain regions, such as the anterior cingulate cortex and precuneus. The findings contribute to understanding the complex processes involved in aesthetic appreciation in a consumer context.
- Author
- rhat930
- Language
- EN