About this document
WeWork by Fernando De la Rosa is a document available to read on EtoBox.
WeWork aims to dominate the co-working industry through rapid expansion. It grows membership by packing many members into its locations at a small square footage per person. This allows WeWork to charge members double the rent it pays landlords. However, WeWork also faces risks from its long-term leases. It is trying to reduce this risk by targeting more large enterprise clients, shifting to co-management deals where it shares profits with landlords, and beginning to purchase its own properties.
- Author
- Fernando De la Rosa
- Language
- EN