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Can I read Social Media on EtoBox?
Social Media by abdullah mohamed is a document available to read on EtoBox.
What is Social Media about?
This document discusses a study that aimed to identify the impact of social media on creating customer value for BDL Bank customers. An exploratory study was conducted with a randomly selected sample of 80 individuals in Algiers. The study found that Facebook has a significant impact on creating customer value (product value, service value, personal value and mental standing value) for BDL Bank customers.
- Author
- abdullah mohamed
- Language
- EN