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What is Factors Influencing Consumer Perception in Pakistan about?

1) Advertising affects consumer perception in Pakistan through several factors. Marketers consider how consumers perceive brands and develop advertising strategies accordingly. 2) Key psychological factors that influence consumer perception are selective attention, distortion, and retention. Consumers pay most attention to ads that are relevant to their needs. 3) Cultural, social, and personal factors also shape consumer perception. Advertising must be tailored to cultural values and target different so

Author

Ifrah Munir

Language

EN