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Customer Survey Insights on Chocomax Bar by Настя Блащак is a document available to read on EtoBox.

A recent customer survey of 500 people found that over half approved of the new packaging design for Chocomax chocolate bars and most felt the image was still recognizable. More than three quarters believed the new look was fresh and modern and gave the product range a standout appeal compared to competitors. While the majority welcomed using 100% recyclable materials, 15% felt the new material did not match the luxury branding. However, the data did not suggest customers would be less likely to buy the bar

Author

Настя Блащак

Language

EN