Skip to content

Opening book details…

Can I read The Behavior Gap : Simple Ways to Stop Doing Dumb Things with Money on EtoBox?

The Behavior Gap : Simple Ways to Stop Doing Dumb Things with Money by Carl Richards is a business book available to read on EtoBox.

What is The Behavior Gap : Simple Ways to Stop Doing Dumb Things with Money about?

<p class="null1">"It's not that we're dumb. We're wired to avoid pain and pursue pleasure and security. It feels right to sell when everyone around us is scared and buy when everyone feels great. It may feel right-but it's not rational."<br> -From The Behavior Gap</p> <p>Why do we lose money? It's easy to blame the economy or the financial markets-but the real trouble lies in the decisions we make.</p> <p>As a financial planner, Carl Richards grew frustrated watching people he cared about make the same mistakes over and over. They were letting emotion get in the way of smart financial decisions. He named this phenomenon-the distance between what we should do and what we actually do-"the behavior gap." Using simple drawings to explain the gap, he found that once people understood it, they started doing much better.</p> <p>Richards's way with words and images has attracted a loyal following to his blog posts for <i>The New York Times</i>, appearances on National Public Radio, and his columns and lectures. His book will teach you how to rethink all kinds of situations where your perfectly natural instincts (for safety or success) can cost you money and peace of mind.</p> <p>He'll help

Who reads The Behavior Gap : Simple Ways to Stop Doing Dumb Things with Money?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Carl Richards
Publisher
Portfolio; Portfolio Hardcover
Published
2012
Language
EN
ISBN
9781101559550
Category
business
Subjects
Psychology, Finance, Management
Rating
3.7 / 5 (613 ratings)
Updated
2026-03-14

More by Carl Richards

Browse all works by Carl Richards

Similar books