Can I read Service Management: Productivity vs. Customization on EtoBox?
Service Management: Productivity vs. Customization by Alok Srivastava is a document available to read on EtoBox.
What is Service Management: Productivity vs. Customization about?
The document discusses the trade-offs between customization and productivity in service customization research and how future research will focus more on personalized e-services. It also notes that financial impact assessments are increasingly being made across customer lifetime value rather than traditional product-based assessments, suggesting greater focus on customer equity. Managing service differs from goods due to the intangible, heterogeneous, simultaneous production/consumption, and perishable natu
- Author
- Alok Srivastava
- Language
- EN