Can I read Algorithmic Brand Culture - Participatory Labour, Machine Learning and Branding On Social Media on EtoBox?
Algorithmic Brand Culture - Participatory Labour, Machine Learning and Branding On Social Media by maduasli.in is a document available to read on EtoBox.
What is Algorithmic Brand Culture - Participatory Labour, Machine Learning and Branding On Social Media about?
The article explores the concept of algorithmic brand culture on social media, particularly through the lens of the Splendour in the Grass music festival. It argues that brands play a crucial role in shaping social media platforms, leveraging participatory user-generated content to enhance their advertising strategies. The authors advocate for a critical examination of the interplay between cultural experiences, data production, and algorithmic processes in understanding modern branding and media infrastruc
- Author
- maduasli.in
- Language
- EN