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About this Social Sciences article
George gives to geology Jane: The name letter effect and incidental similarity cues in fundraising by René Bekkers is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- René Bekkers
- Publisher
- John Wiley and Sons; Wiley (John Wiley & Sons); John Wiley and Sons Ltd; Wiley (ISSN 1465-4520)
- Published
- 2010
- Language
- EN
- Field
- Social Sciences