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Taiwanese Cruise Tourist Behavior During Different Phases of by profanjananandan is a document available to read on EtoBox.

What is Taiwanese Cruise Tourist Behavior During Different Phases of about?

This study explores the behavior of Taiwanese cruise tourists during different phases of their leisure experience, focusing on the anticipation, on-site experience, and recollection phases. Key findings indicate that trip price and duration significantly influence decisions during the anticipation phase, while service quality is a major factor affecting satisfaction and re-purchase intentions during the recollection phase. The research highlights the rapid growth of the cruise industry in Taiwan and the imp

Author

profanjananandan

Language

EN