Opening book details…
About this Social Sciences article
Factors Influencing Consumers' Attitudinal and Behavioral Responses to Direct-To-Consumer and Over-the-Counter Drug Advertising by Lee, Mina; King, Karen Whitehill; Reid, Leonard N. is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- Lee, Mina; King, Karen Whitehill; Reid, Leonard N.
- Publisher
- Taylor and Francis Group; Informa UK (Taylor & Francis); Taylor & Francis; Informa UK Limited (ISSN 1081-0730)
- Published
- 2015
- Language
- EN
- Field
- Social Sciences
More by Lee, Mina; King, Karen Whitehill; Reid, Leonard N.
Browse all works by Lee, Mina; King, Karen Whitehill; Reid, Leonard N.