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About this Business, Management and Accounting article

Grotesque Imagery Enhances the Persuasiveness of Luxury Brand Advertising by An, Donghwy; Lee, Chulsung; Kim, Janghyun; Youn, Nara is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
An, Donghwy; Lee, Chulsung; Kim, Janghyun; Youn, Nara
Publisher
World Advertising Research Center; Informa UK (Taylor & Francis); Taylor & Francis; Informa UK Limited (ISSN 0265-0487)
Published
2019
Field
Business, Management and Accounting (Social Sciences)

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