About this document
Customer Retention in Indian Telecom Industry by altairedon is a document available to read on EtoBox.
This study investigates customer retention factors in the Indian telecommunications industry, highlighting the importance of customer satisfaction amidst rising competition and shrinking profit margins. Key findings indicate that network quality, promotional offers, and customer service are significant influences on customer churn, with proactive retention strategies proving effective. The research emphasizes the need for telecom companies to enhance service quality and engage customers through personalized
- Author
- altairedon
- Language
- EN