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Can I read A Primer on Decision Making : How Decisions Happen on EtoBox?
A Primer on Decision Making : How Decisions Happen by James G. March, with the assistance of Chip Heath is a book available to read on EtoBox.
What is A Primer on Decision Making : How Decisions Happen about?
Building on lecture notes from his acclaimed course at Stanford University, James March provides a brilliant introduction to decision making, a central human activity fundamental to individual, group, organizational, and societal life. March draws on research from all the disciplines of social and behavioral science to show decision making in its broadest context. By emphasizing how decisions are actually made -- as opposed to how they should be made -- he enables those involved in the process to understand it both as observers and as participants. March sheds new light on the decision-making process by delineating four deep issues that persistently divide students of decision making: Are decisions based on rational choices involving preferences and expected consequences, or on rules that are appropriate to the identity of the decision maker and the situation? Is decision making a consistent, clear process or one characterized by ambiguity and inconsistency? Is decision making significant primarily for its outcomes, or for the individual and social meanings it creates and sustains? And finally, are the outcomes of decision processes attributable solely to the actions of individuals
- Author
- James G. March, with the assistance of Chip Heath
- Publisher
- Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International
- Published
- 1994
- Language
- EN
- ISBN
- 9781439157336
- Subjects
- Management, Business
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