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What is Cure.Fit Marketing Strategy Overview about?

Cure.Fit is an Indian fitness startup founded in 2016 that originally offered gyms, healthy food, and health clinics but pivoted to focus on online/digital fitness sessions. It has added over 1.5 million new users since April 2020. The company uses a multi-pronged approach to marketing, including content marketing, social media with over 3.5 lakh followers on Facebook and Instagram, and influencer marketing by collaborating with fitness celebrities. It plans to expand into ready-to-eat meals, workout appare

Author

AC

Language

EN