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Understanding Retail Channels and Types by Vikas is a document available to read on EtoBox.

What is Understanding Retail Channels and Types about?

The document provides an overview of channel institutions and retailing. It discusses what retailing is, the global and Indian retail scenes and trends, types of retailers, retail formats and trading areas, retail management strategies including positioning, merchandising, customer service, communication and pricing. It also covers functions of retailers, how customers decide on retailers, organized retail in India, and FDI in retail.

Author

Vikas

Language

EN