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What is Agricultural Marketing Insights Week 2 about?

The student learned about the commodity and institutional approaches to agricultural marketing. The commodity approach focuses on product characteristics, supply and demand, prices, and consumer behavior. The institutional approach examines the roles of middlemen and government agencies. The student struggled to remember all the government agencies but learned their roles in regulating goods and services. Exchange and physical functions of the market were also covered. The final module discussed how market

Author

Franchesca Dyne Romarate

Language

EN