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About this Business, Management and Accounting article
Brand desire and brand jealousy: Routes to persuasion by Sarkar, Abhigyan (author);Krishna, G. Radha (author);Rao, K.S. Venu Gopal (author) is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Sarkar, Abhigyan (author);Krishna, G. Radha (author);Rao, K.S. Venu Gopal (author)
- Publisher
- Westburn Publishers
- Published
- 2014
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)