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Meriiboy Ice Cream Advertisement Study by Saloni Bansal is a document available to read on EtoBox.

What is Meriiboy Ice Cream Advertisement Study about?

This document is the project report submitted by Sreelakshmi Rajeev to the University of Calicut in partial fulfillment of the requirements for a Master of Business Administration degree. The project examines the effectiveness of advertisements on consumer brand preferences with reference to Meriiboy ice creams. It includes a declaration by the author, acknowledgements, an abstract, table of contents, and chapters on introduction, literature review, research methodology, data analysis, discussion and append

Author

Saloni Bansal

Language

EN