Can I read Seven Dimensions of Corporate Identity on EtoBox?
Seven Dimensions of Corporate Identity by Raquel Tedesco Peruzzo is a document available to read on EtoBox.
What is Seven Dimensions of Corporate Identity about?
This paper investigates what organisations perceive as the essential components of corporate identity concept and their contents. It proposes an operational definition of corporate identity on the basis of the practitioners
- Author
- Raquel Tedesco Peruzzo
- Language
- EN