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Corporate Reputation Audit Strategies by balabamba is a document available to read on EtoBox.

What is Corporate Reputation Audit Strategies about?

This document discusses supporting the management of corporate reputation through communication audits, targeting stakeholder groups like employees, using reputation platforms, and corporate storytelling. It provides an overview of the communication audit process and examples of communication audit survey instruments. It also discusses how corporate reputation is linked to employee and customer satisfaction, loyalty, and sales. Additional topics covered include developing a reputation platform with pillars

Author

balabamba

Language

EN