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What is Organizational Study of DOUBLE HORSE about?

The document provides information about the Double Horse organization and the fast moving consumer goods (FMCG) industry in India. It discusses that Double Horse was founded in 1959 and produces over 20 varieties of rice and 100 food products under the Double Horse brand. It also details that the Indian FMCG sector is the fourth largest sector in the economy and is expected to grow significantly in the coming years, with rural markets and changing consumer habits providing future opportunities for growth.

Author

Daison Lowrence

Language

EN