Can I read Digital Influence on Patient Wellness on EtoBox?

Digital Influence on Patient Wellness by Ana Paula Margarido is a document available to read on EtoBox.

What is Digital Influence on Patient Wellness about?

The document summarizes key findings from a 2012 study by Google and Compete on how digital technologies influence the hospital selection process. The main points are: 1) Prospective patients now play an active role in their medical care journey, conducting extensive online research. 2) Search engines are indispensable to 77% of patients in researching hospitals. Mobile devices also play a large role, with 61% conducting research on their phone. 3) Online videos are important for informing 13% of patie

Author

Ana Paula Margarido

Language

EN