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Barilla Spa Case Study Overview by Riddhima Gupta is a document available to read on EtoBox.
What is Barilla Spa Case Study Overview about?
Barilla was founded in 1875 and had become the leading pasta producer in Italy and worldwide by 1990, operating under three core brands and seven divisions. The company produced 9,000 quintals of pasta daily in its plant and catered to small shops, supermarkets, and other retail outlets through trade promotions and volume discounts. To address issues like unpredictable demand straining operations and high inventory costs, Barilla created its Just-In-Time Distribution (JITD) program to better coordinate manu
- Author
- Riddhima Gupta
- Language
- EN