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Comprehensive Marketing Bibliography by ScribdTranslations is a document available to read on EtoBox.

This document contains a bibliography of 35 sources related to marketing, advertising, and public relations. It includes books, journals, and electronic addresses published between 1989 and 1999 in countries such as Spain, Argentina, Mexico, Colombia, and the United States. The sources cover topics such as strategic marketing, consumer behavior, market research, advertising, and merchandising.

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ScribdTranslations

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EN