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What is Customer Patronage Factors in Ibadan Canteens about?
This study investigates the factors influencing customer patronage of local food canteens in Ibadan, focusing on food quality, service quality, physical environment, price, and food varieties. The research found that food quality is the most significant determinant of patronage, followed by physical environment and service quality, while price was not a significant factor. Recommendations include improving meal quality and creating an appealing physical environment to enhance customer satisfaction and reten
- Author
- x5kwyszft5
- Language
- EN