Can I read CRM Strategies in Indian Banking Industry on EtoBox?

CRM Strategies in Indian Banking Industry by Neeraj is a document available to read on EtoBox.

What is CRM Strategies in Indian Banking Industry about?

1) The document discusses implementing a customer relationship management (CRM) campaign in a bank using data mining tasks like dependency analysis and cluster profile analysis to extract valuable insights from large customer databases. 2) It notes that CRM strategy must cover all customer segments for their banking needs and that banks must adopt a customer-centric focus and build their brand image around financial security. 3) Successfully implementing operational CRM combined with predictive analytica

Author

Neeraj

Language

EN