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Scale : the Universal Laws of Life and Death in Organisms, Cities and Companies by Geoffrey B. West is a business book available to read on EtoBox.

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479 pages : 24 cm Geoffrey West's research centres on a quest to find unifying principles and patterns connecting everything from cells and ecosystems to cities, social networks and businesses. SCALE addresses big, urgent questions about global sustainability, population explosion, urbanization, ageing, cancer, human lifespans and the increasing pace of life, but also encourages us to question the world around us. Why can we live for 120 years but not for a thousand? Why does the pace of life continually increase? Why do mice live for just two or three years and elephants for up to 75? Why do companies behave like mice, and are they all destined to die? Do cities, companies and human beings have natural, pre-determined lifespans? Why, in fact, do we die? Are we just a fascinating experiment in natural selection that is ultimately doomed to fail? And what is the origin of the magic number 4 that seems to determine much of physiology and life-history from birth to death? SCALE is a seminal book of breathtaking originality and scope Includes bibliographical references and index The big picture -- The measure of all things: an introduction to scaling -- The simplicity, unity, and compl

Who reads Scale : the Universal Laws of Life and Death in Organisms, Cities and Companies?

Author

Geoffrey B. West

Publisher

Penguin Press; Orion Publishing Group, Limited

Published

2017

Language

EN

ISBN

9780297609476

Category

business

Subjects

Economics, Business

Rating

4.3 / 5 (42 ratings)

Updated

2026-03-14