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About this Business, Management and Accounting article
The Nature of the Product in Market Relationships: A Pluri-Signified Product Concept by Saren, Michael; Tzokas, Nikolaos is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Saren, Michael; Tzokas, Nikolaos
- Publisher
- Westburn Publishers Ltd; Informa UK (Taylor & Francis); Taylor & Francis; Informa UK Limited (ISSN 0267-257X)
- Published
- 1998
- Field
- Business, Management and Accounting (Social Sciences)