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What is Asiacentric Communication Theory Foundations about?

This document discusses the concept of Asiacentric communication scholarship as an alternative to the dominant US Eurocentric perspective in communication studies. It defines Asiacentric scholarship as having concepts and theories rooted in Asian cultural traditions rather than just studying Asian cultures through a Western lens. It notes that Asiacentric scholarship should embrace Asian diversity rather than portray Asia as monolithic. The goal is to complement, not reject, Western theories by developing i

Author

luhmannian

Language

EN