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What is Impact of Marketing on Business Growth about?

This document discusses the evolution of marketing and its crucial role in consumer-brand engagement, emphasizing the need for effective marketing communication to drive organizational growth and productivity. It outlines the challenges faced by the marketing industry due to the decline of traditional media and the rise of social media, along with specific research questions and objectives related to various marketing strategies. The study focuses on Guarantee Trust Bank and aims to provide insights into ho

Author

mustapha

Language

EN