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About this Business, Management and Accounting article
Winning by being the first to market ... or second? Daniel W. Haines, Rajan Chandran and Arvinde Parkhe, The journal of consumer marketing (winter 1989), pp. 63–69 (GPL) by Hasan, Shaakir; Traughber, Bryan; Kaminsky, Deborah A.; Abouassaly, Robert; Ellis, Rodney J. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Hasan, Shaakir; Traughber, Bryan; Kaminsky, Deborah A.; Abouassaly, Robert; Ellis, Rodney J.
- Publisher
- John Wiley and Sons; Wiley (Blackwell Publishing); Blackwell Publishing Inc.; Wiley (ISSN 0737-6782)
- Published
- 1989
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)