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What is Strategy Formulation: Functional Strategy and Strategic Choice about?

The document discusses various corporate and functional strategies. It outlines strategies for different business functions like marketing, R&D, operations, finance, and human resources. It also discusses the development of long-range plans using SWOT analysis and how functional strategies are oriented towards and help achieve corporate and business unit objectives and strategies. Different types of functional strategies are described for areas like product development, pricing, and financial strategies.

Author

Shielle Azon

Language

EN