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Heineken by suongxuongnui is a document available to read on EtoBox.

1. Heineken underwent a period of radical change in the 1950s when consumption patterns shifted from bars to homes due to new technologies. 2. The company changed its distribution system from agents and breweries to supermarkets and wholesalers to adapt. 3. As a result of these changes, beer consumption and Heineken

Author

suongxuongnui

Language

EN